{"id":46,"date":"2026-01-20T14:36:59","date_gmt":"2026-01-20T13:36:59","guid":{"rendered":"https:\/\/annabellechaume.fr\/?page_id=46"},"modified":"2026-02-02T15:01:01","modified_gmt":"2026-02-02T14:01:01","slug":"cv","status":"publish","type":"page","link":"https:\/\/annabellechaume.fr\/index.php\/cv\/","title":{"rendered":"CV"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Annabelle Chaume<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Marketing, Communication &amp; \u00c9v\u00e9nementiel B2B<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Professionnelle du marketing et de la communication avec plus de <strong>5 ans d\u2019exp\u00e9rience<\/strong> dans la conception et le pilotage de dispositifs marketing et \u00e9v\u00e9nementiels de bout en bout.<br>Sp\u00e9cialis\u00e9e dans le cadrage d\u2019enjeux complexes, l\u2019arbitrage des priorit\u00e9s et la s\u00e9curisation de l\u2019ex\u00e9cution en environnements multi-interlocuteurs, avec une <strong>utilisation raisonn\u00e9e des outils digitaux et de l\u2019IA au service des objectifs business<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"http:\/\/annabellechaume.fr\/wp-content\/uploads\/2026\/02\/CV-Annabelle-Chaume-responsable-marketing-events.pdf\">T\u00e9l\u00e9charger mon CV<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Comp\u00e9tences cl\u00e9s<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Strat\u00e9gie &amp; Pilotage Marketing<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strat\u00e9gie marketing B2B &amp; positionnement<\/li>\n\n\n\n<li>Dispositifs multicanaux<\/li>\n\n\n\n<li>G\u00e9n\u00e9ration de leads &amp; activation commerciale<\/li>\n\n\n\n<li>Pilotage KPI &amp; performance<\/li>\n\n\n\n<li>Coordination marketing\u2013sales \/ COMEX<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Communication &amp; Contenus<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Brand content &amp; storytelling<\/li>\n\n\n\n<li>Social media (LinkedIn)<\/li>\n\n\n\n<li>Communication \u00e9v\u00e9nementielle<\/li>\n\n\n\n<li>Coh\u00e9rence de marque &amp; messages<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Outils &amp; Environnement<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>CRM &amp; marketing automation<\/li>\n\n\n\n<li>CMS (WordPress, Drupal)<\/li>\n\n\n\n<li>Analytics &amp; reporting<\/li>\n\n\n\n<li>SEA \/ Google Ads \/ Emailing (Brevo)<\/li>\n\n\n\n<li>Outils IA appliqu\u00e9s au marketing<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Exp\u00e9rience professionnelle<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Responsable Marketing &amp; \u00c9v\u00e9nementiel &#8211; <strong>ELEE<\/strong>, Paris<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2020 &#8211; D\u00e9cembre 2025<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pilotage de la strat\u00e9gie marketing et \u00e9v\u00e9nementielle sur un p\u00e9rim\u00e8tre B2B, avec une forte orientation performance commerciale et g\u00e9n\u00e9ration de leads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>R\u00e9alisations cl\u00e9s :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pilotage de <strong>30+ \u00e9v\u00e9nements B2B\/an<\/strong> (webinars, s\u00e9minaires, salons)<br>\u2192 jusqu\u2019\u00e0 <strong>150 participants<\/strong> par \u00e9v\u00e9nement, <strong>taux de participation moyen &gt; 60 %<\/strong><\/li>\n\n\n\n<li>Conception de dispositifs \u00e9v\u00e9nementiels orient\u00e9s <strong>g\u00e9n\u00e9ration de leads et fid\u00e9lisation clients<\/strong><br>\u2192 Contribution \u00e0 <strong>1,5 M\u20ac de chiffre d\u2019affaires en 2025<\/strong> via les actions marketing<\/li>\n\n\n\n<li>Pilotage de la <strong>refonte du site web<\/strong> (WordPress \/ Drupal) et coordination des prestataires<br>\u2192 <strong>21,2k utilisateurs actifs<\/strong> (+128 % vs 2024)<\/li>\n\n\n\n<li>Animation des r\u00e9seaux sociaux<br>\u2192 <strong>+33 % d\u2019engagement entre 2024 et 2025<\/strong><\/li>\n\n\n\n<li>Conception et optimisation de campagnes emailing &amp; SEA (Brevo \/ Google Ads)<\/li>\n\n\n\n<li>D\u00e9ploiement du CRM et suivi des <strong>KPI marketing\u2013sales<\/strong> pour am\u00e9liorer le pilotage commercial CV Annabelle Chaume Marketing &amp;\u2026<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Assistante de Direction &#8211; <strong>ELEE<\/strong>, Paris<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2015 &#8211; 2020<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Support \u00e0 la direction et coordination administrative<\/li>\n\n\n\n<li>Appui \u00e0 l\u2019organisation d\u2019\u00e9v\u00e9nements et \u00e0 la gestion des partenaires<\/li>\n\n\n\n<li>Contribution \u00e0 la structuration des process internes<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Assistante de Direction &#8211; <strong>VLP Events<\/strong>, Dijon<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Juillet 2014 &#8211; Novembre 2015<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gestion administrative et coordination op\u00e9rationnelle<\/li>\n\n\n\n<li>Appui \u00e0 l\u2019organisation d\u2019\u00e9v\u00e9nements et \u00e0 la relation prestataires<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Formation<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Cycle certifiant Responsable Marketing Digital<\/strong> \u2014 ORSYS, 2019<\/li>\n\n\n\n<li><strong>BTS Assistant de Gestion<\/strong> \u2014 Lyc\u00e9e Stephen Li\u00e9geard, Dijon, 2013<\/li>\n\n\n\n<li><strong>Baccalaur\u00e9at \u00c9conomique et Social<\/strong> \u2014 Lyc\u00e9e Hippolyte Fontaine, Dijon, 2010 CV Annabelle Chaume Marketing &amp;\u2026<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Langues<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Anglais<\/strong> : Niveau B2<\/li>\n\n\n\n<li><strong>Italien<\/strong> : Interm\u00e9diaire <\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Soft Skills<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cr\u00e9ativit\u00e9 \u00b7 Organisation \u00b7 Adaptabilit\u00e9 \u00b7 Esprit d\u2019\u00e9quipe \u00b7 Gestion de projet \u00b7 Proactivit\u00e9 CV Annabelle Chaume Marketing &amp;\u2026<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Projets &amp; Portfolio<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Une s\u00e9lection de projets illustrant mon approche strat\u00e9gique et op\u00e9rationnelle du marketing B2B, de l\u2019activation commerciale \u00e0 la cr\u00e9ation de dispositifs relationnels et \u00e9v\u00e9nementiels.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/annabellechaume.fr\/index.php\/sample-page\/\">Voir mon Portfolio<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Annabelle Chaume Marketing, Communication &amp; \u00c9v\u00e9nementiel B2B Professionnelle du marketing et de la communication avec plus de 5 ans d\u2019exp\u00e9rience dans la conception et le pilotage de dispositifs marketing et \u00e9v\u00e9nementiels de bout en bout.Sp\u00e9cialis\u00e9e dans le cadrage d\u2019enjeux complexes, l\u2019arbitrage des priorit\u00e9s et la s\u00e9curisation de l\u2019ex\u00e9cution en environnements multi-interlocuteurs, avec une utilisation raisonn\u00e9e [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-46","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CV - Annabelle Chaume<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/annabellechaume.fr\/index.php\/cv\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CV - Annabelle Chaume\" \/>\n<meta property=\"og:description\" content=\"Annabelle Chaume Marketing, Communication &amp; 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